Partner with the WUL

Be a part of something special.

Eight teams. Eight markets. A broadcast audience that grew 171% last year and watches entire games. Educated, high-income, and paying attention to who showed up for them.

 
Why sponsor WUL

Equity isn't a campaign. It's the league.

The Western Ultimate League exists because elite women and non-binary athletes deserved a professional stage. Sponsorship pays for fields, travel, broadcast, and the visibility these athletes have earned.

Reach a values-driven audience

Our fans choose brands that show up for women's sport, and they have the means to act on it.

Get in early on a growing sport

Viewership grew 171% year over year. Partners who join now grow with the league, not after it.

Eight markets, one story

Seattle, Bay Area, Los Angeles, San Diego, Oregon, Colorado, Utah, and Arizona. Regional roots with national reach.

Audience & reach

They don't just click. They stay.

180,354
+171% YoY
YouTube views, 2025
699,207
+27% YoY
YouTube impressions
14:46
Average watch time
On our top game of the season
550K+
Annual impressions
Across league & team social
Who's watching
34.3
Average viewer age
91%
College educated
$160K
Mean household income
Team-account followers10K+
Annual website views12K+
Newsletter subscribers2,000+
What sponsors get

Built around what your brand actually needs

Every partnership is shaped to fit, from broadcast presence to jersey placement to showing up in person on game day.

Broadcast

Logo on every live game stream
In-broadcast graphics and callouts
Presenting credit on featured matchups
Highlight-reel placement

On the field

Jersey and kit placement
Sideline and end-zone signage
Game-day activation space
Product sampling with athletes

Digital

Dedicated posts across league social
Newsletter feature to 2,000+ subscribers
Logo and link on westernultimateleague.com
Co-created content with athletes

Packages are built per partner. Tell us what you're trying to reach and we'll shape it around that.

Let's talk

Tell us what you want to reach.

Tiers to start from, flexibility to go past them. Tell us your goals and budget and we'll shape something around it.

Partnerships
Proudly sponsored by

The brands making this league possible

Presenting Sponsor
Combat Candy
Official Partners
Discraft Breakmark UltiPhotos Friction Gloves